Blogging when you aren’t a blogger

Lynn Flink

· 2 min read
Chameleon contemplating its next move

When I started this blog, I thought I’d write a post a month. The reality is I seem to manage to write a post a year. I write for my clients all of the time covering a variety of subjects. I feel chameleon-like slipping from writing style to writing style. I want my work to seamlessly merge with their existing content. I have a lot of information to convey and a specific viewpoint to present from. The words flow easily.


It’s harder to write when suddenly it’s my voice. What do I want to say to you who have come to my website? I enjoy what I do. I like working on a variety of subjects, becoming an expert in certain feature areas, if not the entire product. I love doing exploratory learning, figuring out how things work and then making it easy for others to do the same thing. I get to use a variety of tools for writing, creating online content, instructional media, video, audio, etc. I’m always learning and I never get bored. In the content that I create for clients, no part of my personality shines through. I am anonymous. I like being a chameleon.

Here on my own site, is a chance for me to be myself and I get the same feeling that many people get about public speaking. It’s ironic since I’m not afraid to speak in public. Again, when I do, I’m usually taking about technology or what it takes to start a small business.

Perhaps, I should start sharing what I learn about using the tools I use, or the technology areas I am writing about. Or, how I made the transition from being a staff technical writer to being a free-lance technical writer. Stay tuned for some future posts. Perhaps this is the year that I will manage to write more than one entry.

About Lynn Flink

Lynn Flink is the president of Flink, Inc. and provides technical writing, instructional design, and usability consulting services.
LinkedIn profile: http://www.linkedin.com/in/lynnflink

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